Writing for outcomes part 3 – tools for document structure

By |2019-01-17T08:30:52+12:00April 23rd, 2017|Rockstar Communication|

OK, so you’ve taken care of your up-front framing, and you’ve started to drill down to the clarity you need to write an amazing, fit-for-purpose document that’s gonna help you take over the universe. But now you’ve got to the real guts of it:  what do you actually write??? (Press play for dramatic [...]

Writing for outcomes – how to structure a business document Part 2

By |2019-01-17T08:31:06+12:00March 9th, 2017|Rockstar Communication|

In my trainings, structure is one of the most common things participants say they want help with. They hope I’m going to give them a standard report structure. *snort*  That’s like unicorn farts – would probably be really lovely but there’s no such thing.  Sorry bout it. In part one I covered the upfront [...]