How to proofread – quickly and efficiently

By |2019-06-24T13:00:02+12:00June 25th, 2019|This week's #MicDrop|

Read out loud. I’m not talking editing here. Your re-writing stage has to be finished. Proofreading is the final step. It’s the polishing – the cleaning up any rough edges.     Reading out loud Reading out loud is the thing no one wants to do. It’s slower than reading in [...]

Getting clarity – how do I write more clearly?

By |2019-06-19T12:48:23+12:00June 12th, 2019|Rock Plain Language, Rock Your Writing, Rockstar Communication|

In all my trainings, with hundreds of professionals each year, this is the thing people ask for above all else:  How do I write more clearly? The answer is so simple it’s almost embarrassing:  Write the way you speak. Yes, really. Write the way you speak.  In every document.   I [...]

What place does empathy have in business writing?

By |2019-05-02T08:52:34+12:00April 24th, 2019|Rock Plain Language, Rock Your Writing, Rock YourSELF!, Rockstar Communication|

What place does empathy have in business writing? All the places. All. Of. Them. If your writing isn’t empathetic to your readers’ needs, you’ve failed. End of story.     Who are you writing for? YOU?   All those bad, waffly, long-winded, not-fit-for purpose documents you see at work? Those are the [...]

How to create the right tone in your emails

By |2019-03-19T11:35:33+12:00March 12th, 2019|Rock Plain Language, Rock Your Writing, Rockstar Communication|

We have some seriously weird ideas about tone. I say this because I train 800 to 1000 people each year, and I hear some really surprising and contradictory perspectives: bullets feel too formal bullets feel too informal I could use structure in an email to someone I work with, but not [...]

You can’t please everyone

By |2019-03-12T11:13:48+12:00March 5th, 2019|Rock Plain Language, Rock Your Writing, Rockstar Communication|

When I first started writing professionally I felt really confident in my writing abilities. I’d already been a writer with a masters in creative writing for almost 20 years. I’d published, edited, and taught writing at high schools, universities, and on an international academic stage.  I was ready. So it surprised me [...]

Writing for outcomes – how to structure a business document Part 2

By |2019-01-17T08:31:06+12:00March 9th, 2017|Rockstar Communication|

In my trainings, structure is one of the most common things participants say they want help with. They hope I’m going to give them a standard report structure. *snort*  That’s like unicorn farts – would probably be really lovely but there’s no such thing.  Sorry bout it. In part one I covered the upfront [...]