Sell them what they want, so you can give them what they need

By |2019-06-06T07:38:13+12:00May 30th, 2019|Rock Plain Language, Rock Your Brand, Rock YourSELF!, Rockstar Communication|

OK, I need to take you on a little bit of a journey to explain what I mean here, so bear with me. I have a background as an educator. I trained as a high school English teacher. I started teaching at universities at 21 years old.  I worked in indigenous [...]

How to persuade and get buy-in

By |2019-05-30T07:12:22+12:00May 22nd, 2019|Rock Plain Language, Rock Your Brand, Rock Your Writing, Rock YourSELF!, Rockstar Communication|

How not to argue If you’re in an energetic discussion with someone, what’s a sure-fire way to get them to dig their heels in? Flat-out tell them they’re wrong. Point out all the faults in their logic. Deny their point of view. The more you do that, the greater the barrier [...]

Writing for outcomes – how to structure a business document Part 2

By |2019-01-17T08:31:06+12:00March 9th, 2017|Rockstar Communication|

In my trainings, structure is one of the most common things participants say they want help with. They hope I’m going to give them a standard report structure. *snort*  That’s like unicorn farts – would probably be really lovely but there’s no such thing.  Sorry bout it. In part one I covered the upfront [...]

How does plain language save money?

By |2019-01-17T08:31:40+12:00February 3rd, 2017|Rock Plain Language|

So I’m guessing you’re here because either you LOVE plain language and want to convince someone at work that it’s worth investing in, or you’ve heard about this plain language thing but you’re not yet sure you buy into it Either way, I can help you out. So let’s dive into this. Plain language [...]